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Showing posts from December, 2019

6 steps to being a smart searcher

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Search has been around for more than 20 years and we see billions of queries every day. Today I’ve already used Search to check this Sunday’s Giants’ score against the Jets, look up lyrics to Coldplay’s new song, and find out when daylight savings starts next year. But with so much information online today, the fastest way to find exactly what you’re looking for isn’t always obvious.  In my 14 years at Google as a research scientist for Search, I’ve conducted several studies to understand how people collect, organize and understand large amounts of information when they search the web. I also teach online and in-person classes to equip people with useful techniques for navigating Search. And because I think it’s so important, I even wrote a book: “ The Joy of Search: A Google Insider’s Guide to Going beyond the Basics. ” There are six simple steps that I teach my students—people of all ages—to help them quickly find the information they are searching for.  Do one m